NICO
MATSOPlayN

I lead design for search at Yahoo, shaping AI-powered experiences across mobile, web, and beyond. I partner with product and engineering to define vision, scale systems, and untangle things that don’t always start out clear (which is most things).

I’m a builder at heart, drawn to messy problems, strong opinions (loosely held, I swear), and getting my hands dirty with whatever new tool or tech is out there. It keeps me sharp, a little scrappy, and constantly learning alongside the incredibly talented designers I get to lead.

I like adding moments of surprise where I can, especially when they make things feel a little more human.

I’m also a mom of two, which means I spend a lot of time staying on my toes and being out-negotiated by very small people. At home, I pretend I’m an interior designer, which mostly means I’m always rearranging something and calling it a “new direction.”